Everything You Need To Know About Google Penguin 4.0 Update
The Google Penguin 4.0 Update has officially become a part of the core algorithm of Google. The last google penguin update was about two years ago.
Today, Penguin is real-time. Penguin was created as a filter that can get websites that are spamming in the search results of Google. Since the regular spamming systems of Google cannot detect it. 2012 was the year when they first introduced penguin. Before, the websites that were affected by penguin needed to be refreshed all at the same time for a certain period of time. The penguin filter catch and run spammy websites. Spam websites will be penalized. The next penguin update was in the year 2014, and it was named Penguin 3.0. In order for websites to be free when captured by the penguin 3.0, they must wait for two years. Now, you can say goodbye to these long delays. Because there was an update with penguin, the data will be refreshed in real time, which means there is a faster response after you reindex a webpage. The regular process of Penguin is that it will capture and also release the web pages. Penguin 4.0 is now more specific regarding web pages. The new Penguin is more granular. Means that it affects more finer granularity than websites. It does not necessary mean that it will only affect web pages. The new Penguin 4.0 only affects a certain page or website. Instead of affecting the ranking of the whole website, the Penguin can now devalue spam just by adjusting the rank based on the spam signal.
Here are some important factors about the Real Time Penguin:
A. The positive and negative signal of the new Penguin will be recalculated through crawl. The best tool to test and try the effects of the links is the Link Detox Boost.
B. The new Google Penguin does not only affect the whole website. This actually has an effect to all the levels like the folders, pages, domain, keyword groups and keywords. Which means that these will all go in the rankings will be affected by the Penguin algorithm.
C. It is more harder to diagnose small penguin penalties.
D. Because the new Penguin is more granular, there will be parts of the website that can easily aggravate the Penguin filter, but the ranking will not be affected.
E. The subfolder analysis of the Link Detox is very popular since it can easily diagnose and fix problems with any ranking issues.
F. The Filter Slice Feature of the Link Detox is really helpful in analyzing the groups of source domains, kinds of links, countries groups of keywords and many more.
According to Google, Penguin 4.0 will be the last penguin update.
More information: official site